Expert Diagnosticians
Experienced Practitioners
The Sales Leader’s Job Is Developing Sales Talent
The Goal: Sales Effectiveness
You believe in process, and you believe in developing your people – that’s why you coach. You also know when it’s time for an infusion of new thoughts and strategies. That’s why you’ve put people through programs like SPIN or Challenger.
The Problem
No sales training on the market truly “fits” your sale. Your team uses maybe 10% of the training you brought in last time. Paying per-person license fees seems like a waste of money – and time.
Take Control of Sales Training
Create Your Program from our Menu
For B2B sales forces that need to replicate top performers’ best practices, Specialized Sales Systems gives you a smarter approach to sales training. Unlike traditional sales training, we give you bespoke content and proven process, not licensing fees – it’s sales training based on your sale that your people will actually use.
Build Your Own Proprietary Program
Roll Out and Reinforce on Your Schedule
Teach Sales Managers to Drive Results
Managing Directors
Matthew McDarby
Managing Director
Matt McDarby is the author of “The Cadence of Excellence: Key Habits of Effective Sales Managers” and founder of United Sales Resources. Matt is a top-producing enterprise sales executive and sales manager, and he has spent the last fourteen years helping sales management teams and their sales forces increase their effectiveness and grow sales. He coaches and advises sales leaders all over the world, and he is known for his ability to help sales managers diagnose and solve difficult problems impacting sales performance. Matt’s clients include divisions of Weston Foods, Cengage Learning, Komatsu, and Medtronic.
Dan Smaida
Managing Director
Dan Smaida is the author of “Love and Selling” and CEO of Real Relationship Selling. Dan has spent over 20 years helping companies build and deliver their own proprietary sales training. He speaks all over the world on sales, relationships, and building sales training that works. Recognized as an innovator in the use of technology to train soft skills, Dan is sought out by Fortune 500 sales leaders seeking to improve the impact of sales development. Dan’s clients include AXA, McGraw-Hill, Stratasys, Sentient Jet, and ASI.